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Thursday, November 10, 2005

The McDonalds Virus: An American's perspective

This entity, this virus, is spreading around the world infecting mostly youth, and as time goes on they are hooked and blind to the disease. This virus adapts to survive as it has with its hybrid menus and adjusting of certain aspects to escape controversal meanings and moralities associated with it, and also maintaining an ideology among many of those infected abroad with the conomic and political gain of integration into a homogenized, global consumer culture- its arrival reinforcing political and cultural alliances. McDonalds, an icon for global homogenization of landscapes and culinary tastes.

And for many, infected or immune, McDonalds represents the American way of life.
What does that mean for the American?

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